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Marketing Research: Careers | Internet Resources

  • Last Updated: Apr 24, 2024 3:03 PM
  • URL: https://research.auctr.edu/marketing-research
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Marketing EDGE (formerly Direct Marketing Educational Foundation - DMEF) is the only national nonprofit of its kind solely committed to acquaint professors and college students with - and to engage and involve them in - the thriving business of marketing. Marketing EDGE is supported solely by corporations and individuals who want to give back to the community.


Market research professionals are typically concerned with the potential sales of a product or service. Collecting statistical data on competitors and examining prices, sales, and methods of marketing and distribution, researchers predict future sales. Collectively, market researchers devise methods and procedures for obtaining the data they need--often designing telephone, mail, in-person or online surveys to understand consumer preferences.


This information is from the Occupational Outlook Handbook by the U.S. Department of Labor's Bureau of Labor Statics.


This information is published in U.S. News and World Report.

Salary information, reviews and advice, and job openings.


Economic News Releases are published by the U.S. Department of Labor's Bureau of Labor Statistics.


MarketingCharts serves as a hub for marketing data, graphs, and analyses.